YOCTO is the elite retention marketing partner trusted by high-growth DTC brands looking to transform one-time buyers into long-term revenue streams.
Specializing in subscription-based health, wellness, and beauty brands generating $5M-$50M, they’ve become the secret weapon behind companies like Heights, BetterMe, ColonBroom, and Mira.
Why Leading Brands Choose YOCTO:
Multi-channel expertise with seamless integration across email, SMS, push, WhatsApp, direct mail, and in-app messaging
Strategic partnership model that begins with a clear roadmap before clients pay a cent
Accelerated implementation that delivers measurable results within weeks, not months
Longevity-focused relationships with an average client retention of 17.6 months (vs. industry average of 3-6 months)
After establishing themselves with Kilo.Health (7M+ paying subscribers), they’ve become the go-to partner for ambitious consumer brands seeking profitable growth.
YOCTO’s Unique Approach to Retention Marketing
Business-First Retention Strategy
YOCTO optimizes metrics that actually matter: LTV:CAC ratios, unit economics, cohort retention, and payback windows - not vanity metrics. Their strategies support the entire business model with ROI proven through incrementality testing.
Scientific Experimentation
Their testing methodology employs statistical significance, MDEs, and proper test sizing — never "vibes." Every client receives a prioritized growth roadmap designed to move specific business metrics.
Extreme Personalization
YOCTO has implemented up to 21 personalization variables in single emails and created flow architectures with 130+ branching paths. Their journeys adapt based on purchases, channels, UTMs, and on-site behavior.
Regulatory Expertise
YOCTO navigates MRHA, FDA, HIPAA, and GDPR regulations while maintaining effectiveness. For health and wellness brands, this expertise prevents potentially devastating compliance issues.
+94.9% Revenue Growth: How YOCTO Revitalized Jimmy Joy’s Email Marketing
$1M/Week in Email Revenue: ColonBroom’s Email Win with YOCTO
252% Revenue Lift in 6 Months: Driven by YOCTO, Built for Mira
32% More Conversions in 5 Days: YOCTO’s Quick Impact for Moérie
Make every customer count.
Sign up and boost your business in less than 1 minute.
Make every customer count.
Sign up and boost your business in less than 1 minute.
Make every customer count.
Sign up and boost your business
in less than 1 minute.