Leat vs Smile.io
Leat vs Smile - which solution is right for you?
Compare Leat and Smile based on their features, integrations, support, and price to see which best suits your goals.



Some stats from our clients.
Some stats from our clients.
%
%
%
annual growth in loyalty members
annual growth in loyalty members
%
%
%
average email open rate
average email open rate
%
%
%
average increase in loyalty
average increase in loyalty
Leat | Smile.io | |
---|---|---|
Order limits & overages | ✅ Token-based - scale without caps. | Starter: up to 500 orders |
Customization & branding | ✅ Fully white-labeled. | ✅ Fully white-labeled. |
Support & implementation | ✅ Dedicated CSM, live chat, white-glove migration, onboarding flow & developer API support. | Live chat and access to CSM, onboarding support only on Pro plan. |
Omnichannel integration | ✅ 50+ integrations | Online-only; |
Tiered loyalty | ✅ Unlimited tiers, custom perks per tier, automated upgrades/downgrades. | Available only on Growth & Plus plans. |
Point-based programs | ✅ Fully branded points with custom earn rates based on a variety of configurable rules. | ✅ Fully branded points with custom earn rates based on a variety of configurable rules. |
Gamification & loyalty rules | ✅ Points, badges, happy hours, challenges, & full rule builder. | Starter: nudges only. |
Product-based loyalty | ✅ Reward points per product or category; custom earning rates. | ❌ Not supported. |
Referrals | ✅ Fully custom referral flows, multi-step rewards in points/vouchers, full tracking. | ✅ Built-in referral codes & links on all plans. |
Omnichannel gift cards & settlements | ✅ Digital & physical cards, wallet passes, auto-reconciliation across locations, reports per location. | ❌ Not supported - Shopify gift cards available as a reward only. |
Omnichannel prepaid & store credit | ✅ Sell & redeem store credit online, in-store, via kiosks & email; track balances in real time. | ❌ Not supported. |
Omnichannel vouchers & coupons | ✅ Single-use & multi-use vouchers, QR/email, POS & online redemption, auto-tracking. | Online only; Starter & Growth: coupon codes only. |
Wallet passes | ✅ Apple & Google Wallet passes for loyalty, gift cards & vouchers—push updates in real time. | ❌ Not supported. |
Forms & widget | ✅ Custom signup forms, QR codes, widget embeds - data flows to CRM instantly. | Starter & Growth: on-site pop-ups |
CRM & customer profiles | ✅ Full customer profiles with purchases, visits, form data, custom attributes & dynamic lists/segments. | Starter & Growth: VIP vs non-VIP. |
Customer segmentation | ✅ Dynamic segments based on behavior, spend, visits, tiers or custom attributes. | Only on Plus plans. |
Push notifications | ✅ Trigger-based push notifications based on customer interactions and location-based notifications. | ❌ Not supported. |
Loyalty landing page | ✅ White-label embedded loyalty landing page with customizable content blocks. | Only on Shopify; Growth & Plus plans only. |
Starting price | ✅ Free CRM & integrations | From $49/month. |
How Leat powers growing brands
15000+ companies use Leat to stay ahead of the competition.
Tom Rundell
Konditor
"Leat came out on top for us against the competitors - working with Shopify in-store and online, plugging into Klaviyo, it was all there for us."
Xan Coptcoat
Head of Commercial & Strategy at Atis
%
increase in loyalty members
stores
across the UK
“Since starting with Leat, we’ve gotten 5x as many loyalty members. We’re now at 60,000.”
Greg Ilsen
Sushidog
“The thing we love about Leat is that the customer journey is seamless. It’s not just great for our team, but for the customer as well.”
Xan Coptcoat
Head of Commercial & Strategy at Atis
“Since starting with Leat, we’ve gotten 5x as many loyalty members. We’re now at 60,000.”
Greg Ilsen
Owner at Sushidog
“The thing we love about Leat is that the customer journey is seamless. It’s not just great for our team, but for the customer as well.”
Tom Rundell
Online Marketing Manager at Konditor
"Leat came out on top for us against the competitors - working with Shopify in-store and online, plugging into Klaviyo, it was all there for us."
Xan Coptcoat
Head of Commercial & Strategy at Atis
“Since starting with Leat, we’ve gotten 5x as many loyalty members. We’re now at 60,000.”
Greg Ilsen
Sushidog
“The thing we love about Leat is that the customer journey is seamless. It’s not just great for our team, but for the customer as well.”
Tom Rundell
Konditor
"Leat came out on top for us against the competitors - working with Shopify in-store and online, plugging into Klaviyo, it was all there for us."
Try out Leat for free today.
Sign up and boost your business.
Try out Leat for free today.
Sign up and boost your business.
Try out Leat for free today.
Sign up and boost your business.
Try out Leat for free today.
Sign up and boost your business.
Powerful features, all in one platform.



Placed an order
+500 points
Birthday points
Costumers will earn 50 points on their birthday
Active
Gold tier
Gold tier members will get 2.0x points every Friday
Active
Instagram follow
Customers will earn 100 points when they follow you
Active

Followed on Instagram
+100 points




1.207
Current contacts count
457
New contacts in last 7 days
Number of contacts
10 Mar
10 Apr
4,921
Total submissions
3,122
New contacts created
Submissions
New contacts
10 Mar
10 Apr
01 April
Submissions
484
New contacts
256
Automated Marketing
Set it, forget it, and let the data do the work. Trigger emails based on real-time interactions ~ fully synced with loyalty, promotions, and CRM.
Loyalty & Referrals
Turn customers into regulars with custom loyalty and referral programs. Rewards, tiers, and perks ~ online or in-store. Your customer experience, unified.
Giftcards & Vouchers
Boost sales, lock in cash flow, and keep customers returning with gift cards, vouchers, and subscriptions ~ fully integrated and ready to go, online or offline.
AB testing & Reports
Perfect your customer experience with simplified insights. Test, tweak, and understand what drives loyalty with custom reporting based on your goals.



Placed an order
+500 points
Birthday points
Costumers will earn 50 points on their birthday
Active
Gold tier
Gold tier members will get 2.0x points every Friday
Active
Instagram follow
Customers will earn 100 points when they follow you
Active

Followed on Instagram
+100 points




1.207
Current contacts count
457
New contacts in last 7 days
Number of contacts
10 Mar
10 Apr
4,921
Total submissions
3,122
New contacts created
Submissions
New contacts
10 Mar
10 Apr
01 April
Submissions
484
New contacts
256
Automated Marketing
Set it, forget it, and let the data do the work. Trigger emails based on real-time interactions ~ fully synced with loyalty, promotions, and CRM.
Loyalty & Referrals
Turn customers into regulars with custom loyalty and referral programs. Rewards, tiers, and perks ~ online or in-store. Your customer experience, unified.
Giftcards & Vouchers
Boost sales, lock in cash flow, and keep customers returning with gift cards, vouchers, and subscriptions ~ fully integrated and ready to go, online or offline.
AB testing & Reports
Perfect your customer experience with simplified insights. Test, tweak, and understand what drives loyalty with custom reporting based on your goals.



Placed an order
+500 points
Birthday points
Costumers will earn 50 points on their birthday
Active
Gold tier
Gold tier members will get 2.0x points every Friday
Active
Instagram follow
Customers will earn 100 points when they follow you
Active

Followed on Instagram
+100 points




1.207
Current contacts count
457
New contacts in last 7 days
Number of contacts
10 Mar
10 Apr
4,921
Total submissions
3,122
New contacts created
Submissions
New contacts
10 Mar
10 Apr
01 April
Submissions
484
New contacts
256
Automated Marketing
Set it, forget it, and let the data do the work. Trigger emails based on real-time interactions ~ fully synced with loyalty, promotions, and CRM.
Loyalty & Referrals
Turn customers into regulars with custom loyalty and referral programs. Rewards, tiers, and perks ~ online or in-store. Your customer experience, unified.
Giftcards & Vouchers
Boost sales, lock in cash flow, and keep customers returning with gift cards, vouchers, and subscriptions ~ fully integrated and ready to go, online or offline.
AB testing & Reports
Perfect your customer experience with simplified insights. Test, tweak, and understand what drives loyalty with custom reporting based on your goals.
Automated Marketing
Set it, forget it, and let the data do the work. Trigger emails based on real-time interactions ~ fully synced with loyalty, promotions, and CRM.
Loyalty & Referrals
Turn customers into regulars with custom loyalty and referral programs. Rewards, tiers, and perks ~ online or in-store. Your customer experience, unified.
Giftcards & Vouchers
Boost sales, lock in cash flow, and keep customers returning with gift cards, vouchers, and subscriptions ~ fully integrated and ready to go, online or offline.
AB testing & Reports
Perfect your customer experience with simplified insights. Test, tweak, and understand what drives loyalty with custom reporting based on your goals.



Placed an order
+500 points

Followed on Instagram
+100 points

Birthday points
Costumers will earn 50 points on their birthday
Active
Gold tier
Gold tier members will get 2.0x points every Friday
Active
Instagram follow
Customers will earn 100 points when they follow you
Active



1.207
Current contacts count
457
New contacts in last 7 days
Number of contacts
10 Mar
10 Apr
01 April
Submissions
484
New contacts
256
4,921
Total submissions
3,122
New contacts created
Submissions
New contacts
10 Mar
10 Apr
Automated Marketing
Set it, forget it, and let the data do the work. Trigger emails based on real-time interactions ~ fully synced with loyalty, promotions, and CRM.
Loyalty & Referrals
Turn customers into regulars with custom loyalty and referral programs. Rewards, tiers, and perks ~ online or in-store. Your customer experience, unified.
Giftcards & Vouchers
Boost sales, lock in cash flow, and keep customers returning with gift cards, vouchers, and subscriptions ~ fully integrated and ready to go, online or offline.
AB testing & Reports
Perfect your customer experience with simplified insights. Test, tweak, and understand what drives loyalty with custom reporting based on your goals.



Placed an order
+500 points

Followed on Instagram
+100 points

Birthday points
Costumers will earn 50 points on their birthday
Active
Gold tier
Gold tier members will get 2.0x points every Friday
Active
Instagram follow
Customers will earn 100 points when they follow you
Active



1.207
Current contacts count
457
New contacts in last 7 days
Number of contacts
10 Mar
10 Apr
01 April
Submissions
484
New contacts
256
4,921
Total submissions
3,122
New contacts created
Submissions
New contacts
10 Mar
10 Apr
Don’t take just our word for it.
See what real customers are saying about Leat ~ and why they love it.
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Don’t take just our word for it.
See what real customers are saying about Leat ~ and why they love it.
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Don’t take just our word for it.
See what real customers are saying about Leat ~ and why they love it.
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Don’t take just our word for it.
See what real customers are saying about Leat ~ and why they love it.
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Leat has totally blown us away! From the super easy-to-use interface to all the amazing features, this platform has made managing our customers a breeze.
Rahul Sharma
The best loyalty app ! The latest version is simply incredible, with its integrated widget completely linked to the back office of Shopify - we love it! I've gone from 40% to 60% retention rate.
A PET STORE
Leat’s loyalty program is beyond basic loyalty! It’s incredibly user-friendly, and we honestly wish we had it ages ago! Having Leat on board was a no-brainer after our first demo.
Dina Kordab
LEAT is an amazing app that truly stands out for its ability to boost sales and encourage returning customers. One of its best features is how easy it is to set up.
L'AVENIR
Great team, Leat is a leader in the loyalty / CRM game. They commitment to innovating the platform keep our clients wanting to use their system.
Adam Forman
Make every customer count.
Sign up and boost your business in less than 1 minute.
Make every customer count.
Sign up and boost your business in less than 1 minute.
Make every customer count.
Sign up and boost your business
in less than 1 minute.