AI Assistant (Leat MCP)
July 20
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Analytics and reporting
See the whole program in one workspace, current to the last transaction. Track members, activity, redemptions, and revenue, and slice any of it by location, channel, segment, or tier. Because every figure comes from the same customer record, the numbers agree with each other and with what actually happened.
How many members, how many active, how many joined this month and where. Points earned and redeemed, stamps completed, tiers moved through. Which rewards were claimed, which vouchers used, what gift cards sold. What each campaign and journey did. What members spent, in store and online, against non-members. Every figure comes from the same customer record, so they agree with each other, and every figure is current because the record is.
Filter and compare by location, region, brand, channel, segment, tier, mechanic, and period. A group sees the estate; a regional manager sees their region; a store manager sees their store, according to the scope of their role. The same metric can be read at any level, so a question about one site and a question about the whole business are answered from the same place.
Outstanding points liability, gift card and credit balances, and breakage, so the program's obligations are a figure and not an estimate. Identification rate by channel and location, so the share of transactions the program actually saw is visible. Reward cost by mechanic and campaign. Each is a report someone in the business is responsible for, and each can be exported or pulled through the API into the tools that team already uses.
This workspace shows what the program is doing. It links down to the detail: program analytics for member and mechanic health, reward and redemption analytics for what's claimed, segment performance for who's worth what, retention and cohort analysis for whether they come back, and customer lifetime value for what they're worth over time. And it points forward to Proven, where activity becomes causation: redemptions tell you an offer was used, and incrementality measurement tells you whether it changed anything.
Program integrity
Keep stamps, points, and rewards worth what they're meant to be worth
Data warehouse sync
Stream loyalty and customer events to your analytics stack as they happen
Multi-location consistency
Run shared rules across sites, brands, and markets with local variation where it's needed
Location budget management
Give every site or franchisee an allowance that operates inside the group cap
Program change management
Change a rule once and have every campaign, channel, and decision honor it
