Giftcard Statistics

Know what your gift cards are worth, where they’re spent, and how long they wait

Know what your gift cards are worth, where they’re spent, and how long they wait

Know what your gift cards are worth, where they’re spent, and how long they wait

Know what your gift cards are worth, where they’re spent, and how long they wait

Know what your gift cards are worth, where they’re spent, and how long they wait

See top-ups and redemptions at each location, the outstanding balance, the redemption rate, and the average days to redemption. Every figure updates with every purchase, top-up, and redemption, because it reads from the same record as the till. No exports, no adding up spreadsheets from different locations.

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01

Every location, on its own line


Every location, on its own line


Every location, on its own line


See how much gift card value was redeemed and topped up at each location. A card bought in one store and spent in another shows up in both places, so you can tell which locations sell gift cards and which ones take the spend. Groups with several locations or brands can compare them side by side, or look at the total for the whole business.

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02

What's still out there

What's still out there

What's still out there

The outstanding balance shows the total value sitting on gift cards that customers have paid for but not yet spent. It's the number finance asks for at the end of the month, and it updates with every purchase, top-up, and redemption, because it reads from the same record as the till. No exports, no adding up spreadsheets from different locations.

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03

How much actually gets used

How much actually gets used

How much actually gets used

The redemption rate shows how much of the value you've issued has been spent. A low rate means cards are sitting in drawers and wallets. A high rate means they're bringing people through the door. Either way, you know which one it is.

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04

How long cards wait

How long cards wait

How long cards wait

Average days to redemption shows the time between a card being bought or topped up and being spent. Cards given in December and spent in January tell a different story than cards that sit for half a year. Knowing the usual wait tells you when a reminder will land at the right moment, and when a card has gone quiet.

How teams use gift card statistics

How teams use gift card statistics

How teams use gift card statistics

How teams use gift card statistics

Month-end reporting

Give finance the outstanding balance without counting it by hand

Settling between locations

See where cards were sold and where they were spent, so every location gets the right share

Reactivating forgotten cards

Find cards that have gone unused and remind customers they still have value to spend

Planning for peak season

Use last year's redemption timing to prepare staff and stock for the weeks after the holidays

Frequently asked questions.

Frequently asked questions.

Frequently asked questions.

Frequently asked questions.

Frequently asked questions.

Can’t find the answer you were looking for?

Can’t find the answer you were looking for?

  • What is the outstanding balance?

  • Can I see statistics per location?

  • What if a card is bought in one location and spent in another?

  • What does the redemption rate tell me?

  • What is average days to redemption?

  • Do I need exports for month-end reporting?

  • What is the outstanding balance?

  • Can I see statistics per location?

  • What if a card is bought in one location and spent in another?

  • What does the redemption rate tell me?

  • What is average days to redemption?

  • Do I need exports for month-end reporting?

Start unifying

your loyalty.

Start unifying

your loyalty.

Start unifying your loyalty.

Start unifying

your loyalty.

Start unifying

your loyalty.